Microsoft enhances its CRM tool

"The software giant's plans for its CRM product include a new component for palmtops. Microsoft's Business Solutions Unit last week announced plans to release an enhanced version of its Customer Relationship Management (CRM) software in the summer of 2005.

Microsoft CRM 2.0 will feature a raft of new capabilities, including features for campaign-management, service-scheduling, marketing-automation and business-process-automation. The software giant is currently readying the first beta of the software.

Microsoft will also deliver additional customer-service enhancements for Outlook for mobile users, at the same time as the 2.0 release. The firm also revealed that it would add a Pocket PC complement to its CRM program."

Bink.nu - Microsoft enhances its CRM tool